Artist:LABEL.

Deep in the grips of the indie pop sound, ‘LABEL.’ has found a voice in which he combines his eclectic taste in music as inspiration for his debut track, ‘I’ll Pretend’. This self-produced track combines modern American pop with the sensibilities of the English indie scene - think The 1975, Lany, The Neighbourhood and Lauv. With his honest, heartfelt and often self-depricating lyricism, ‘LABEL.’ reflects on his past personal experiences while keeping themes relevant and relatable. “Whether you’ve been a digital relationship eraser or the erased, you’ll dig the sentiment of LABEL.’s debut diamond, I’ll Pretend.” – Music is My Muse. ‘I’ll Pretend’ was mixed by Dylan Lindquist (Soft Nylon, Pure Milk and Clawmachine) and mastered by Paul Blakely. For the last year Lindquist and ‘LABEL.’ have been working on a plethora of tracks in silence and ringing in friends such as DVNA for collaborations. This debut release marks the first of many in an array of music to be released before the end ...