“Impeccably produced music and design-conscious artwork are just some of the reasons why Ry is the next big name in hip hop.” - Manuscript
Hailing from Melbourne’s suburbia, Ry isn’t afraid of dreaming big. Although he’s softly spoken, he’s also quietly confident and unashamedly ambitious.
It’s this confidence that underpins Ry’s effortless swag, complex rhymes, and a sonic flow that lends itself to an intoxicating mix of iconic American hip hop.
After discovering his idols Jay-Z, The Notorious B.I.G, Eminem, Wu-Tang Clan and OutKast, Ry started rapping in secret as a teenager in his bedroom, and he admits, “It was only about 5 or 6 years ago that I developed the confidence to learn how to construct songs and make music. Fortunately, Melbourne is filled with so many great bars, clubs and events for young hip hop artists, so I’ve really been able to use that to my advantage.”
When Triple J recently plucked him out as a featured Unearthed act, Ry admits that moment put him on the local map, gaining him radio exposure and giving him some great momentum.
His latest single Gimme That is a breezy homage to late 90s East Coast hip hop, but although it’s jam packed with lyrical wit and a killer chorus, underneath it’s a personal reminder for Ry, who admits “Sometimes I take things too seriously, but this song is about the opposite of that. The ultimate high is just to let go.”
However, Ry’s not letting go of his vision, and that’s evident on his 6 track EP Ivory Coast, whose title refers to the West African country: “It’s a dangerous place, but also a beautiful place. It’s full of contradictions and surprises, and my EP is a lot like that. Artistically, I’m trying to break boundaries and take risks.”
Finally, Ry’s risks could be about to pay off. “It’s the fear of being so close and losing it all that keeps me going,” he admits. “One little thing could change it all. It could validate all the little things I’ve done in the last two years on a leap of faith – gigs with no pay, shitty hotel rooms, all those things that they don’t tell you in the fine print when you say you want to be a musician. This could finally justify everything.”
‘Ivory Coast’ Out in April 2015 via Inertia Access
Melbourne rapper Ry delivers complex, crisp lyrics over some slick production from the likes of Hamley and Chiefs. His twenty-something's hip hop is so smooth it'll make you want to buy a convertible just so you can put the top down.
Tell us about your music. How did you develop your sound?
I've been rapping quite some time now, ever since I was a lot younger just trying to get better and better at it. Over the past few years I've developed more of a interest in actual song writing and I think that's where I found my niche or style. Once I did that it all kinda began to take shape.
You we’re one of the winners of our NIDA video clip competition, and the clip made for your track 'Ride For Me (feat. Shadow Kitsune)' just premiered on rage. In it you channel Frank Sinatra, which looks fun. How did you find the experience of filming the video?
It was great fun, seeing a team of talented students all focusing on the one goal and outcome was pretty motivating. NIDA is a great institute, world class. It was a bit overwhelming arriving on set and seeing 20-30 extra's waiting to shoot their scene, I've definitely never had that before. I'm used to driving all my sets and props around in my car boot and shooting without permits. As soon as we started shooting it I knew it was going to turn out awesome, couldn't have asked for more.
What can an audience typically expect from a Ry live show?
Twerking (jokes), me performing any of my upbeat songs, some bad jokes from me and good ones from my DJ Jimmy, me rapping over a well known song by Phoenix or doing a Drake cover, then closing it all off with a tribute to Biggie Smalls.
What are you doing when you’re not making music?
Running my clothing label RYWS with my girlfriend, using my Dad's laundry to do my washing, or at my part time job awkwardly whispering voice memo's into my phone.
What else is coming up for you in 2013?
My new EP Amnesia comes out late October and then I'm off to the USA just for November. When I come back I'd love to tour a bit more and get straight into finishing off my album that's produced by Hamley!
Australian music is…?
Currently incredible. The music coming out of this country is just as good if not better than the worldwide standard and that goes for all genres. The sense of community has built as well and it's great to see artists crossing over and pushing the boundaries. It's exciting to be a part of it.View Profile Hide Interview