If you ask Poppy Rose if she considers herself an Australian hip-hop artist on the rise, she’ll counter that she’s got plans to be much more than that. The 21-year-old, Melbourne-based artist prides herself on her story-telling abilities and her capacity to connect with her audience by focusing on the human fundamentals of truth and love. With her distinct, melodic flow she raps and sings over deliberately simple beats to get her message across. Meanwhile, her penchant for using organic instruments in her production envelops the listener with its rich, varied sounds – creating sweeping, cinematic atmospheres. Her unique style was evident from the outset with the release of her debut single, ‘Ocean,’ which quickly caught the attention of the likes of triple j and Purple Sneakers. An unabashed love song, the realness and rawness of its lyrics connected with its soaring hooks – quickly earning praise from the likes of triple j tastemakers, Linda Marigliano (“i love your heaven but i live for your hell. thank you for looking inside my soul”) and Bridget Hustwaite (“Dayum girl, this is as real as it gets”). The follow up, ‘Lost,’ is set to pick up where ‘Ocean’ left off. A complicated lyrical expression of her dealings with mental health, the song is as much an exercise in catharsis as it is intended to be a conversation starter for society as a whole. It also points to Poppy’s intent on being more than simply an artist. Her goals are just as focused on being a part of the conversations of equality, the changing perception of women in the music industry, and the way we address mental health in society. Call it “brave,” call it “woke,” either way she’s got the talent to build a platform she can utilize to do some good in the world. It’s just our luck that she sounds so amazing while she’s doing it.