A pseudonym for the Melbourne-based, 20-year-old Jackson Hurwood - Earnest Jackson is bubbling just under the surface of new Australian Hip Hop. Drawing influence from heavy hitters and high achievers like Kendrick Lamar and Childish Gambino, Earnest Jackson combines styles, sounds and ideas to bring his unique energy into the scene. With a focus on lyrical content, Earnest is at times thoughtful and hard-hitting, and at other times playful and cheeky. Hooks you can’t get out of your head and grooves that make you want to move form the essence of Earnest’s songs, sometimes with sprinklings of synthesisers and lush harmonies - other times with smatterings of strings and horns.
Writing several national award-winning songs throughout his early teens, and moving into hip hop at the age of 17 with a collection of demo EP’s under the pseudonym Kid Larrikin, Jackson has been redefining his sound over many years moving towards a blend of pop and hip hop that has become Earnest Jackson. With a background in Alt-Rock, front-manning the band ‘Ernie Loves Bert’ in 2016 – Jackson has been performing his original music onstage for many years now.
Earnest Jackson burst into the live music scene unapologetically with a unique, 8-piece band – featuring cello and saxophone – performing a series of headline shows at The Workers Club in Brunswick. After releasing a live video of his original song ‘Dumb’ to great acclaim on social media, Ernie finally released his debut single ‘Daisy Girl’ on all platforms.
Since ‘Daisy Girl’ Earnest has released several, emotionally potent, intense singles such as ‘Do What You Need To Do’ and ‘Momentum’ - all with independently made, jaw-dropping music videos.
Earnest will soon be releasing the unofficial anthem of 2020’s summer with ‘Sweaty’, a cheeky dance track that will compel you to smile, shake yo thang, and most importantly - sweat. Advocating for judgement-free self love, confidence, feeling sexy no matter what, applying appropriate amounts of sunscreen when outside, and of course - dancing until you drip (with sweat), ‘Sweaty’ begs to be played over and over again, and of course, shared with everybody you know.